This week the issue of Country of Origin Labelling (CoOL) appeared in the media again with articles in both the 'Sunday Star-Times' and the 'Herald On Sunday' newspapers, as well as press releases from a number of different interest groups.
CoOL been an issue in New Zealand for some time, with an increasing interest by the public in knowing where their food comes from. Many countries have mandatory CoOL regimes - some applying only to imported foods, and some applying only to fresh and whole foods.
A number of other nations, however, have no regime and rely on fair trading practice regulation. New Zealand is one of these countries - although we do have mandatory CoOL requirements covering wine, clothing and footwear.
Some groups have been lobbying for mandatory labelling, while their opponents advocate either remaining with the status quo introducing a consistent CoOL scheme that is voluntary.




